Tracking #charity shop: seeing “la vie en rose”

We first shared the concept of color-driven business in our article about White Company, a brand little known outside of UK.

Now cosmetics brand Benefit follows suit with their “Bold is Beautiful” charity pop-up shop where everything will be in the color Pink. Alas, for 3 days only.

Fri 31st March – Sun 2nd April 2017
35-37 Neal Street, London WC2H 9PR